Programming Manager for the Pittsburgh Cultural Trust
Pittsburgh, Pennsylvania // March 2016 - current
- Event programming and management for the EQT Children's Theater Festival, a four-day event that brings 25,000 visitors to Pittsburgh's Cultural District
- Developing collaborations with community partners and sponsors to improve audience reach
- Managing event flyer distribution process through Microsoft Access databases to reach over 100,000 children and their families in the Pittsburgh area
- Programming local performers and organizations to participate in events and festivals, including negotiating performance fees, contracting performers, and managing payment processes
Freelance Writer
Remote // 2015 - current
- Created a project proposal of low-level individual giving strategies for The Story Museum in Oxford, England
- Wrote over 60 articles as a ghostwriter between July and December 2016 for remote client via freelance tool Upwork, including student loan consolidation company comparisons, baby product reviews, and scholarship opportunity articles.
- Researched and wrote a report, including a critical review and recommendations, on the Bath History and Heritage Curriculum Project in Bath, England
Remote // January 2016 - June 2016
- Developed social media plan leading up to the Association of Arts Administration Educators (AAAE) annual conference
- Created social media and web content for AAAE communication channels, including Facebook, Twitter, Wordpress-managed websites, and MailChimp
- Designed and developed a one-sheet resource about the field of Arts Administration for educators to distribute to students
- Assisted in remote conference planning, including coordinating conference swag and resource bags and developing travel resources for conference attendees
- Managed social media during the AAAE conference at Drexel University, including live tweeting, managing a TweetWall, and completing daily blog articles about the conference
Meadville, PA // April 2014 - August 2014, November 2015 - March 2016
- Integrated MailChimp email marketing in order to develop successful and sustainable marketing strategies for The Club.
- Designed and distributed marketing materials for club events as well as monthly e-newsletters for club members, and tracked social media and MailChimp analytics in order to improve audience reach and increase attendance at club events
- Wrote copy for The Club’s monthly newsletters, print and email advertisements, social media channels, and other membership communications
- Coordinated events at The Club which included working with members and guests to develop menu and event set-up and liaising between guests and the food and beverage and catering departments in order to host successful events
- Programmed intentional events for children ages three to 12 by developing event strategies, risk assessments, and purposeful evaluations. Executed these holiday events, daily mini-camps, and two week-long summer camps for children by hiring, training, and managing a staff of four for 40-150 children
- Rebranded The Club’s four on-site eateries by designing logos, menus, and promotional materials, and rebranded The Club’s wedding venue packet to increase amount of venue bookings at The Club
- Managed The Club’s membership database and assisted in club fundraising campaigns, implementing new technical tools such as Wufoo forms and MailChimp campaigns to increase fundraising amounts
Lakeland, Florida // August 2013 - November 2013
- Designed advertising collateral using CS InDesign, Photoshop, and Illustrator for various museum events and exhibitions, including an exhibition from the Smithsonian’s National Air and Space Museum
- Wrote copy for newspaper and magazine articles, press releases, monthly newsletters, and other pieces. I additionally was responsible for writing and managing copy on the museum’s website and social media pages.
- Developed and distributed member newsletters on Constant Contact and managed website content utilizing WordPress
- Assisted in event set-up and management for fundraising, membership, and public events and exhibition openings and conducted audience research at events
Lakeland, Florida // January 2012 - December 2013
- Managed two year-long campaigns to recruit 250 new members through four social media accounts and four formal events
- Recruited, interviewed, trained, and managed a volunteer staff to 25 to assist with recruitment events
- Coordinated five-night recruitment week that included organizing and managing six recruiting organizations, 25 staff members, and 250 potential new members
- Raised the number of members to go through the recruitment process by 45% in only two years
Social Media
- Tumblr
- Google+
- Goodreads
- YouTube
- WordPress
- Wix
- TweetDeck
- Hootsuite
- Constant Contact
- MailChimp
- InDesign
- Photoshop
- Illustrator
- Pixar
Bath, England // September 2014 - September 2015
- Received a First degree (highest academic honors in England)
- Extracurricular Activities: Resident Tutor, Student Researcher for the Bath History & Heritage Curriculum Project
- Training: Arts Management in the 21st Century, Understanding Current Arts Management Practice, Management in Practice, Museums in the 21st Century, Fundraising & Profitability, Project Planning & Evaluation, Audience Development & ActivityPlan
Lakeland, Florida // August 2010 - December 2013
- Graduated cum laude
- Minored in Business Administration
- Honors: C.V. Mcclurg Scholarship
- Extracurricular Activities: Orientation Leader, New Member Workshop Facilitator for the Greek Community, Vice President of Administration, Academic Achievement, and Formal Chair for Zeta Tau Alpha, Vice President of Recruitment and Public Relations Chair for Panhellenic Council
- On-Campus Work: Telecounseling Supervisor for the Office of Admissions, Tour Guide for the Office of Admissions, Resident Advisor for the Office of Residential Life, Receptionist for the Student Solutions Center, Career Peer for the Career Center
- Training: Online Media, Public Relations Writing, Communication Law & Ethics, Public Relations Strategies, Advertising & Public Relations Campaign, Communication Research, Marketing Principles, Principles of Management, Business Law
Grantham, England // May 2013
- Took a six-credit communication course comparing American and British film and television
- Coordinated travel excursions across England, Wales, Scotland, and Ireland to experience history, heritage, culture
